We have recently released a new feature for vendor business profile that is Gold and above. This feature will enable you to share your recent blog content with prospective customers easily. Now advertisers can syndicate their blog RSS feed in their profile. RSS (Rich Site Summary or often called Really Simple Syndication) is a standard protocol for sharing updates on a blog. All popular blogging platforms (i.e. WordPress, Blogger, Tumblr, etc.) automatically include an RSS feed.
The blog updates will appear under the Profile tab and the new Blogs tab.
The new Blogs tab will show the 20 most recent blog post summaries with a link to the blog website
(1) Keeps your business profile updated with new content for prospective customers
(2) Provides new opportunities to link to your website since we include a link each recent blog post
In the vendor dashboard, we have included a new form field for Gold listings and above to add your RSS feed URL.
Advertisers can refer to their blog platform documentation or contact their webmaster to retrieve the RSS URL.
If you have a blog, especially if it is frequently updated, then using this new feature will enhance your content marketing efforts and help bring new customers to your business.